Move the Gorilla is a professional networking group dedicated to promoting excellence and sharing insights, experiences and opinions in how to take on the market leaders.
One major undertaking of the group is the “Gorilla Project”. This is an ongoing research project to help discover, understand, share and promote how B2B & B2C organisations from start-ups to market leaders have developed non-traditional, innovative and challenger based products and services to accelerate their growth and success.
The project seeks to find individuals who have taken their company on a journey where they have challenged the market Gorilla in a significant way, used disruption strategies and techniques to create a clear market position or have developed a new business model that separates them from the pack.
Content that is generated from the group will be used to further develop the strategic thinking and develop practical guidance so that other companies may benefit from this collective knowledge.
We invite contributions from entrepreneurs, CEO’s, marketing directors and other likeminded innovators who want to share their story. Whether you are UK or German technology Company, a US healthcare or financial services brand even a Nordic or Japanese mobile specialist, whatever your location and vertical market we want to hear from you.
If you send us an email, we will endeavor to reply to all submissions.
1. A brief description of your company, product/service and how long you have been in business (then and now).
2. Is there an interesting story behind the birth of you company?
3. An overview of your market and the landscape (then and now)
4. A description of how you took on the market or changed the category and measures of success.
