How do you get the most out of networking events?
About Hurricane
How the adverts stole Christmas
Has the Christmas message fallen by the wayside in favour of the hard sell of a few smartphones?
Trusting Strangers – how social media gave power back to the people
How social media has put the customer back in control.
Google+ and the Golden Tickets
What would you do to get your hands on a ticket?
Yesterday some people were lucky enough to get their ‘golden ticket’ from Google inviting them to start using Google+ before the masses do. “What lucky people,” I hear you say and “Why was I not invited?” But don’t fret, on ebay Google+ invites are cropping …
Is Twitter Going Ghetto?
So we all know the importance of the ‘hash tag symbol’ in online culture today, those little darlings serve as a way for all our messages zipping across the social media spectrum to be ordered and organised and most importantly, searchable by users.
Do hash tags imply what our subconscious is thinking?
Great, but hash tags …
Chainsaws, Coat Hangers and Social Media
Friends or followers?
So, it’s no longer about having a Rolex and a fast car as it was for Patrick Bateman in the Regan-era late 80s that we saw in America Psycho. How much cash we have is no longer the main focus, but instead, in this digital and socially active age we are now focusing …
Forget push or pull – marketing is now an exchange
Some people have been through push marketing (broadcasting whatever you see fit about your product or company) in to pull marketing (allowing your audience to determine how they interact with you). But many haven’t made that leap yet; I am sure you could take the FTSE 500 and find more than 50% who still see …
Why Social Media is the catalyst to remarkable brands.
One of the major problems with advertising over the past 50 years has been the fact that most brands and companies have abused its use and application. Advertising agencies and their clients have manipulated consumers using clever slogans, persuasive headlines, NLP techniques and excessive glamour and exaggeration to package very ordinary products and services, which …
About Hurricane
At Hurricane we recognise that lots of brands and companies are in a state of transition as they try and move from old world to new world media. We help companies navigate this difficult and exciting time by giving them the knowledge, confidence and the tools to re-think and re-imagine the way they go to …
Magnificent Men
In the early 1900’s aviation was the Internet of its day. Not merely because it represented the latest and sexiest technology on the planet, but because it would connect people across the world in ways previously impossible.
