WELCOME TO THE INSTITUTE OF ZAGOLOGY. When we say it’s time to go back to school, this is the place we’re talking about. Zagology is the method we use to navigate the madness of the modern business landscape. A systematic exploration of the unexplored, an Institute of Zagology workshop is shock therapy for businesses that are looking for new ideas, new markets and new ways of communicating, a place where conventions are hunted down like criminals and assumptions interrogated mercilessly. Convention is Zagology’s enemy, simplicity its guiding star and the rebooting of entire businesses its goal. Ziggers need not apply.